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Marketing Brew // Morning Brew // Update Why brands are inviting customers, not influencers, on trips. March 31, 2025 View Online | Sign Up Presented By It's Monday , and the April Fools' Day brand stunts are mere moments away. Think twice before weighing in on new product announcements or mascot deaths —you've been warned. In today's edition: Take a little trip The state of things Tough sell 🛒 —Katie Hicks, Ryan Barwick, Vidhi Choudhary BRAND STRATEGY Not another influencer trip Anna Kim While some gifts keep on giving, others, as certain brands have learned, can keep on taking. Extravagant influencer trips, like Tarte's ventures to Bora Bora and Dubai , and large-scale influencer offerings, like Poppi's decision to loan vending machines to creators ahead of the Super Bowl, have prompted consumer backlash, causing some brand marketers to reevaluate whether big-name creators are the best recipients for lavish gifts or trips. As a resu...

Your monthly design system news! If you have difficulty viewing this email, follow this link .   🇬🇧 English version 🇬🇧   Vitamin Play newsletter March 2025   Hello all,   This month, we invite you to our next community call that will take place on the 9th of April, we'll take a look at the components that are intended to release in the next few weeks, we'll have our usual spotlight, and we'll take a look at the new material release for android! Our next community call : April 9th   In a few days, our next community call will take place, we hope to see you all there. We will deep dive into   ...